How To Use Content Marketing To Get More Website Visits

Your digital brand is up and running, and it appears to be hunky-dory, but why are you not receiving the desired number of website visits? Perhaps you are overlooking the value that content marketing can add to digital media. Let’s take a look at why you should use content marketing. Why use content marketing? Firstly,

Study Finds Visa Alternative OPT Doesn’t Hurt U.S. Workers

A widely used work-permit program for foreign students and graduates of U.S. schools doesn’t hurt American workers, a new study concluded. But the research by the National Foundation for American Policy ignores a lack of oversight that lets U.S. employers exploit noncitizens as cheap labor, at the expense of Americans, a prominent critic charged. At

Top 5 Tips To Write Email Subject Lines That Will Get People Clicking

Email subject lines are like book covers – they either entice people to open an email immediately, ignore it for later or, least favourable of all, delete it without ever opening it. If you’re investing in direct marketing initiatives then you want to make sure your money isn’t going to waste. So how do you

The Best B2B Social Networking Channels To Grow Your Business

  Vivid Digital If you are an entrepreneur or an SME, Google has a range of brilliant tools that can help your business. They are easy to use, work together well and are supported by a substantial library of online training material. Best of all, these tools are free to use. With Google tools, your

5 Ways To Take Your E-Commerce Business To The Next Level

SEO is easily one of the most important aspects of your e-commerce business and if you’re not investing a proper amount of time into these processes already, now is the time to do so. The growth of e-commerce shows no signs of slowing down, with 23% growth year over year, according to research published by

Inbound Marketing vs. Digital Marketing: Which Is It?

On the surface, the two seem similar: Both occur primarily online, and both focus on creating digital content for people to consume. So what’s the difference? The term “digital marketing” doesn’t differentiate between push and pull marketing tactics (or what we might now refer to as ‘inbound’ and ‘outbound’ methods). Both can still fall under